Academic Projects
A collection of projects completed during my academic studies, showcasing how I approach design challenges from research to final execution. The work includes brand identities, interactive experiences, and applied visual design, each reflecting careful consideration of strategy, audience, and purpose. These projects demonstrate my ability to translate ideas into cohesive, meaningful design solutions.
Verde Restaurant - Brand Design Project
In this senior project, our objective was to create a fictional business with a complete brand identity. I developed a vegetarian restaurant brand called Verde, designing the logo, menus, and a poster advertisement, as well as producing a short video commercial to showcase the brand in action. The project also included a comprehensive brand guide, outlining the color palette, typography, and visual style to ensure a cohesive and consistent identity.
Disney Parks - Marketing Project
For this project, I created a multi-platform marketing campaign for Disney World, including an email blast, mailed brochure, and in-app design. The app design featured a swipe layout highlighting park experiences across Disneyland, EPCOT, and Animal Kingdom, showcasing new attractions and guest information in an engaging, intuitive format. This project allowed me to explore integrated marketing and user-focused design, combining branding, visual storytelling, and interactive media.
Library Network - UX/UI Project
For this senior project I focused on designing a student-centered library network app, emphasizing user research and experience design. I conducted surveys, developed user personas, and created wireframes, along with a cohesive visual system of colors and typography. The final presentation highlighted problem-solving, UX strategy, and applied design solutions to enhance usability and accessibility for students.
Explore More Work
Click below to explore the full range of my projects across professional, freelance, and personal work.